Ace music executive Michael Collins Ajereh, better known as Don Jazzy, has disclosed the problem he faces while working with Gen Z singers under his record company.
The head of Mavin Records bemoaned in a Who’s In The House podcast episode that his biggest problem with working with Gen Z musicians is their unwillingness to actively market their songs on social media.
He clarified that because they are more focused on the appearance of their social media profiles, many Gen Z musicians are determined to fill their pages to the brim with musical content.
Don Jazzy revealed that the problem occasionally leads to arguments between him and his artists, particularly the well-known ones.
“I fight with my artists all the time because of their reluctance to post their music content on their social media pages. I’m also fighting with my niece, who is into entertainment, for the same issue.
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“I don’t know who told GenZ that it is not okay to post your work excessive on social media. They want to keep a clean page and don’t want to post or promote themselves. Especially Ayra Starr, who will tell me it’s imposter syndrome,” he lamented.
The music executive urged artists always to showcase their work online whenever possible.
In November 2025, Don Jazzy, disclosed the reasons behind his inability to make amends with his estranged wife, Michelle Jackson.
Remember that in April 2021, Don Jazzy announced his marriage for the first time on social media.
They divorced two years after getting married, and he said that his ambitious personality was the cause of their marital problems.
A fan requested the 42-year-old to make amends with his ex-wife
“Make una reconcile again naa,” the fan urged Don Jazzy.
The Mavin boss responded, “She don remarry.”
Don Jazzy has repeatedly said he isn’t looking forward to remarry in the near future because he believes his music career would again be a source of conflict in a relationship.
